About

ABOUT ME

Nimit Gupta- Digital Marketing Consultant

As an MBA (Marketing & IT), I have over 4 years of experience in managing marketing activities including ATL and BTL activities, digital marketing, analytics and social media listening.

On a daily basis, I handle activities such as managing and coordinating marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.

I am also responsible for working with executives to determine budgets, targets and participating in discussions to develop pricing strategies for products and services.

I am working towards a position where I can lead a team and teach others how to effectively manage and grow existing business.

Email

nimitgupta08@gmail.com

PHONE

+91-8884132288

BIRTHDATE

31-08-1990

Blog

www.digitalenthu.com

SKILLS

I AM REALLY GOOD AT THE FOLLOWING TECHNICAL SKILLS

Professional Skills

Functional Skills

Social Media Marketing
90%
Search Engine Optimization
80%

MARKETING TOOLS

  • Hootsuite
  • HubSpot
  • Sprout Social
  • ReTargeter
  • Mail Chimp
  • OptinMonster
Digital Advertising
85%
Email Marketing
90%

ANALYTICS

  • Google Analytics
  • Facebook Analytics
  • Twitter Analytics
  • Kissmetrics
  • Sysomos
  • Radian6
Creative and Content Strategy
70%
Inbound Marketing
75%

DIGITAL ADVERTISING

  • Google AdWords
  • Facebook Ads
  • Twitter Ads
  • Bing Ads
  • Nanigans
  • Socedo
Market Research and Media Planning
80%
Content Marketing
75%

GRAPHICS DESIGNING

  • Adobe Photoshop
  • Adobe Illustrator
  • Canva
Website Development
80%
Graphics Design
60%

WEB DESIGN

  • WordPress
  • HTML 5
  • Wix

DIGITAL MARKETING IS MY GREAT PASSION.

“Cases Solved with Arguable Efficiency”

EXERIENCE

PREVIOUS ASSOCIATIONS THAT HELPED TO GATHER EXPERIENCE

FEBRUARY                                   

2017 – NOW

WeP SOLUTIONS LIMITED

Assistant Marketing Manager

As the marketing manager, I am responsible for developing, implementing and executing strategic marketing plans for their new line of business, WeP Digital Services Limited in order to attract potential customers.

My day-to-day tasks include managing and coordinating marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.

I am also responsible for working with executives to determine budgets and targets and participating in discussions to develop pricing strategies for products and services.

OCTOBER                FEBRUARY 

2016 – 2017

YAPPILY

Digital Marketing Manager

At Yappily, I managed Social Media Marketing- Planning & executing the strategy and roadmap across multiple touchpoints like Facebook, Twitter, Pinterest, Instagram and LinkedIn.

I was responsible for planning, executing, monitoring, optimization and analysis of digital campaigns on Facebook, Twitter, Pinterest and Google AdWords platforms

I managed content and creative strategy to plan and execute design and content elements for Social Media Marketing, Email Marketing and Digital Advertising.  Other tasks included managing SEO and analysing performance using Google analytics

     AUGUST              SEPTEMBER

2015 – 2016

AFFIMITY

Digital Marketing Manager

At Affimity I was completely responsible for the analytics part of the business which I did using Google Analytics and few other tools.

Apart from generating weekly growth reports, which helped in understanding the growth of the company, I helped in deciding the strategy based on what is working and what is not.

I was part of the team handling the digital marketing activities like Facebook marketing, Twitter Ads, Google AdWords.

         MAY                      AUGUST   

2014 – 2015

GENPACT

Senior Research Associate

At Genpact I was responsible for managing social media project of one of the largest pharmaceutical companies in the world.

My responsibilities included taking out relevant data based on defined parameters for quality control and do data analysis.

I used to develop actionable insights which were readily implementable in line with the KBQs and was responsible of sending out monthly client report.

CERTIFICATIONS

EXCELLENCE TAKES A LOT OF EFFORT!

GOOGLE ADWORDS CERTIFIED

The AdWords exams cover basic and advanced advertising concepts, including campaign set up, management, and optimization. 

This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns.

GOOGLE ANALYTICS CERTIFIED

The Google Analytics individual qualification exam covers basic and advanced Google Analytics concepts. This includes topics such as

1) planning and principles
2) implementation and data collection
3) configuration and administration
4) conversion and attribution
5) reports, metrics, and dimensions.

EDUCATION

THE ROOTS OF EDUCATION ARE BITTER, BUT THE FRUIT IS SWEET

IMTNagpur_logo.jpg

INSTITUTE OF MANAGEMENT TECHNOLOGY, NAGPUR

PGDM- Marketing and Information Technology

2012 – 2014

LOVELY PROFESSIONAL UNIVERSITY, PUNJAB

B.Tech (Hons.)- Computer Science

2008 – 2012

TESTIMONIALS

I AM OKAY TODAY, BUT IN A YEAR YOU WILL SEE ME, I'LL BE AMAZING.

CONTACT ME

CONNECT WITH ME

Catch me by google map

I would love to hear from you… Why not get in touch?